The Journal

What we built,
what it cost,
what broke.

We write things down as we go — the decisions, the prices, the mistakes we would rather not repeat. No growth hacks. No listicles.

One monorepo, one shared core for auth and billing, one Worker per product. What that buys us, and where it bites.

ROT rules, staff ledgers, and everything we got wrong about Sweden in the first week.

Everything here is written by the people who did the work.

What we built,what it cost,what broke.